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Online shopping WikipediaWeb store redirects here. For the W3. C storage standard, see Web Storage. Online shopping is a form of electronic commerce which allows consumers to directly buy goods or services from a seller over the Internet using a web browser. Consumers find a product of interest by visiting the website of the retailer directly or by searching among alternative vendors using a shopping search engine, which displays the same products availability and pricing at different e retailers. As of 2. 01. 6, customers can shop online using a range of different computers and devices, including desktop computers, laptops, tablet computers and smartphones. An online shop evokes the physical analogy of buying products or services at a regular bricks and mortarretailer or shopping center the process is called business to consumer B2. C online shopping. When an online store is set up to enable businesses to buy from another businesses, the process is called business to business B2. B online shopping. A typical online store enables the customer to browse the firms range of products and services, view photos or images of the products, along with information about the product specifications, features and prices. Online stores typically enable shoppers to use search features to find specific models, brands or items. Online customers must have access to the Internet and a valid method of payment in order to complete a transaction, such as a credit card, an Interac enabled debit card, or a service such as Pay. Pal. For physical products e. Internet. The largest of these online retailing corporations are Alibaba, Amazon. Bay. 1Terminology. Alternative names for the activity are e tailing, a shortened form of electronic retail or e shopping, a shortened form of electronic shopping. An online store may also be called an e web store, e shop, e store, Internet shop, web shop, web store, online store, online storefront and virtual store. Mobile commerce or m commerce describes purchasing from an online retailers mobile device optimized website or software application app. These websites or apps are designed to enable customers to browse through a companies products and services on tablet computers and smartphones. History. History of Online Shopping. The growth of the internet as a secure shopping channel has developed since 1. Like NetBIOS, the Server Message Block protocol originated a long time ago at IBM. Microsoft embraced it, extended it, and in 1996 gave it a marketing upgrade by. Racial slurs for the whole family, impress your friends with your vast knowledge of hateSting album Ten Summoners Tales. Wine, chocolates and flowers soon followed and were among the pioneering retail categories which fueled the growth of online shopping. Researchers found that having products that are appropriate for e commerce was a key indicator of Internet success. Many of these products did well as they are generic products which shoppers didnt need to touch and feel in order to buy. But also importantly in the early days there were few shoppers online and they were from a narrow segment affluent, male, 3. Online shopping has come along way since these early days and in the UK accounts for significant percents depending on product category as percentages can vary. Growth in Online Shoppers. As the revenues from online sales continued to grow significantly researchers identified different types of online shoppers, Rohm Swaninathan4 identified four categories and named them convenience shoppers, variety seekers, balanced buyers, and store oriented shoppers. They focused on shopping motivations and found that the variety of products available and the perceived convenience of the buying online experience were significant motivating factors. This was different for offline shoppers, who were more motivated by time saving and recreational motives. Digital High Street 2. English entrepreneur Michael Aldrich was a pioneer of online shopping in 1. His system connected a modified domestic TV to a real time transaction processing computer via a domestic telephone line. He believed that videotex, the modified domestic TV technology with a simple menu driven humancomputer interface, was a new, universally applicable, participative communication medium  the first since the invention of the telephone. This enabled closed corporate information systems to be opened to outside correspondents not just for transaction processing but also for e messaging and information retrieval and dissemination, later known as e business. His definition of the new mass communications medium as participative interactive, many to many was fundamentally different from the traditional definitions of mass communication and mass media and a precursor to the social networking on the Internet 2. In March 1. 98. 0 he launched Redifons Office Revolution, which allowed consumers, customers, agents, distributors, suppliers and service companies to be connected on line to the corporate systems and allow business transactions to be completed electronically in real time. During the 1. These systems which also provided voice response and handprint processing pre date the Internet and the World Wide Web, the IBM PC, and Microsoft MS DOS, and were installed mainly in the UK by large corporations. The first World Wide Web server and browser, created by Tim Berners Lee in 1. Thereafter, subsequent technological innovations emerged in 1. Pizza Hut,1. 0Netscapes SSL v. Intershops first online shopping system. The first secure retail transaction over the Web was either by Net. Market or Internet Shopping Network in 1. Immediately after, Amazon. Bay was also introduced in 1. Alibabas sites Taobao and Tmall were launched in 2. Retailers are increasingly selling goods and services prior to availability through pretail for testing, building, and managing demand. International statistics. Statistics show that in 2. Asia Pacific increased their international sales over 3. That is a 6. 9 billion difference between the U. S. revenue of 3. It is estimated that Asia Pacific will increase by another 3. The largest online shopping day in the world is Singles Day, with sales just in Alibabas sites at US9. Customers. Online customers must have access to the Internet and a valid method of payment in order to complete a transaction. Generally, higher levels of education and personal income correspond to more favorable perceptions of shopping online. Increased exposure to technology also increases the probability of developing favorable attitudes towards new shopping channels. Customer buying behaviour in digital environment. The marketing around the digital environment, customers buying behaviour may not be influenced and controlled by the brand and firm, when they make a buying decision that might concern the interactions with search engine, recommendations, online reviews and other information. With the quickly separate of the digital devices environment, people are more likely to use their mobile phones, computers, tablets and other digital devices to gather information. In other words, the digital environment has a growing effect on consumers mind and buying behaviour. Lenovo T400 Pci Serial Port Driver. In an online shopping environment, interactive decision may have an influence on aid customer decision making. Each customer is becoming more interactive, and though online reviews customers can influence other potential buyers behaviors. Subsequently, risk and trust would also are two important factors affecting peoples behavior in digital environments.